Thursday 16 October 2008

Newspaper Research

The Daily Telegraph
Sales fell 3.95% and 12.3% in throughout the year.
8.18% decrease
Rose price from 80p to £1 and on weekends 1.50-1.60 on Saturdays.
The Guardian
Increased by 4.9 % overall sales fell by 5.08%.
0.18% decrease
The Guardian is a big newspaper and had too much information packed into the front cover. The paper’s price had increased 1.50- to 1.60
Observer
Increased by 10.17%


Financial Times
Increased by 2.83% from August. However, throughout the course of the year circulation was down by 2.68 overall
15% decrease overall
Due to economy, deteriorating and people could not afford the higher prices and found there was no need because it was shown on televisions.
The Sun
Circulation had risen 0.2% and 1.83% from last year.
1.63% increase
The stories the sun may had increased sales
Independent
Fell by 3.9% each month and overall 12.1% throughout the year.
7.3 % decrease
Increased cover price 80p to £1
Independent on Sunday
Fell 7.2% in September in a year sales fell 14.5%
21.7% decrease
Increased cover price from 80p to £1
The News Of the World
Sales decreased 0.22%and decreased 5.93 in a year
5.71 decrease

The Daily Express
9.31% from 2007 now increased 0.05%
9.91% compared to last year
Sales stuck around 655,000 therefore the Daily express cannot increase their sales
Telegraph
The telegraphs sales increased 0.47% overall they lost 4.46%
3.99% decrease
Prices rises to 90p
The Daily Mail
Sales decreased by 0.76% each year sales declined of 5.23%
4.47% decrease
Unnecessary information.
The Times
Sales increased 4.12% despite rise in price from 70p to 80p

The non negative news that The Times had shown
Mail on Sunday
Increased sales by 2.83% lost 4.68% circulation in 2007.
-0.85% decrease
Prices had risen due to economy.